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About the Managing Director

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Joe Francica

Joe is one of the foremost industry advisors on location intelligence and geospatial technology. Why companies work with me:

  • Deep specialization in geospatial and location intelligence
  • Combination of market intelligence + go-to-market execution
  • Independent, objective perspective (not tied to any vendor)
  • 30+ years of industry and strategic experience
  • Widely published featuring numerous thought leadership blogs and producer of over 200 webinars.
  • I've worked for startups, major corporations and is the former editor-in-chief of Directions Magazine. 
  • My expertise in geospatial technology spans myriad industries including retail, insurance, banking, and real estate.


Contact me
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