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Location Intelligence Podcast Introduction

Marketing is a Process

Marketing is a choreographed set of activities whose primary purpose is to drive sales. 

AI in Real Estate

This presentation provides a foundation for understanding the applications and companies using artificial intelligence in real estate. Presented by Gil Castle & Joe Francica

Tactics Drive Marketing Strategy

 In this episode of the All Things Location podcast, the focus is on identifying a tactical element of marketing and of your marketing plan that drives a consistent strategy, not the other way around. 

Technology's Shiney Object Problem

Geospatial and for that matter all of technology right now has a shiny object problem. What most companies fail to realize is that people don't buy features…they buy the benefits. 

Beware of Escaping Products

 Don’t let your products escape into the market without the proper marketing plan and an execution timeline that realizes sales opportunities.

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